Archive

Posts Tagged ‘Type Design’

Batman Typed Up

April 8, 2016 Leave a comment

image

I came across this t-shirt design today while I was shopping. This was a nice iconic image of Batman but with the type design  really made it stand out as being fresh and new. You couldn’t really notice the text but you got closer to look at it – the text started to become clearer. I really like how the variation of text size is still clear to read and the image of Batman of only being two color complements the gray t-shirt.

Use black to your advantage

August 16, 2015 Leave a comment

image

I got this swim suit as a gift and like how the beachy print is not so expected. There is that floral print that is overly done and gets boring. The black over lay is a different use of creating print. The blocky typography is simple and  allow you to make out the letters at a glance. The use of color is fresh and vibrant.

Throw back to vintage newspapers

May 23, 2015 Leave a comment

image

This wine label really stood out – I got a newspaper feel. The stacked narrow strip reminds me a newspaper column. I like how the label really occupies more of the bottle than most labels. The stacked text is clean and varied in weight which allows the eye to adjust as you read line by line. The simple black and white label keeps it clean and polished.

Categories: Logos, Type Design Tags: ,

Keep it unique

May 9, 2015 Leave a comment

image

When I saw this bottle it really made an impression and stood out from the shelf. Honestly it was great to see a strong concept speak louder than its design. This shows more character and personality than any font in my font book. I really like the message and how personalized the story is.

Simple details with a twist

April 25, 2015 Leave a comment

image

This bottle caught my eye from across the room . I really like the simple  ornate details of the bottle. There is a simple image that is tiled and the small detailed display font is used  but the change of angle really make its different from the standard wine label.

Its all about the dress

February 15, 2013 Leave a comment

enza_wine

I was in Total Wine looking for some champaing and came a cross this poster. Enza, a Champagne/Sparkling Wine, which I did not end of getting but was impressed with the ornate floral logo design. The fun and flirty logo is very simple and organic and comes off clean  and supplicated for the overall prevention. The use of the box / cropped portion of the design help create the main focal point. But the campaign poster really puts a nice twist on the selling point. Enza, who happen to be Champaign’s sexy Italian cousin really applies to a female human essence that any woman can relate too. Who does want to be that sexy tease and that is clearly presented with the female drawing. Not only with the drawing but with the type design itself, the fun and flirty script font really present a female flair to the wine. But having the logo design applied to the females dress really reiterates the tag line. The depiction is classy and sexy. The woman  is wearing a full length strapless dress, and yes the dress is everything, the dress does help keep this sophisticated. If it was a mini it would be borderline trashy. And with the gentleman being in outlines there is more focus on the woman the effect she has on a man. Sex does sell but this is more than that and is not coming off as a over the top and degrading for women. Its more passionate and in the moment.

Simple and To the Point

December 21, 2012 Leave a comment

reagan_airport

I was in Reagan International Airport traveling to Canada for the holidays and notice these billboards in the food court. These simple ads are made up of text, a picture or a combination of both. Each ad stands alone separately conveying a message but over all, the ads together can be viewed as a consistent ad campaign for bring awareness of the planet and the people that live on earth. The simplicity of the ads are clean and modern, with the lack of intense graphics and over the top display font these ads are effective. They present a point, easily ready from a distance and there is use of simple iconic images to help convey the visual meaning with the literally message.

Categories: Type Design Tags: ,

Old Town Vintage

July 1, 2012 Leave a comment

I had attended Smithfield Olden Days Festival in Smithfield Virginia and was impressed with the old town architecture. I had come across this store and really like the logo / type design.  It’s simple, the emphasis is clearly on the letter “L” – but how it encloses the names and clearly separates the names from the what I will call a tag line ” antiques . exquisite junk” . Which helps ground the over all design.  Besides the clean and vintage use of lettering the feel / tone of the design is carried into the concept and use of the word” exquisite” to describe junk. There are so many words that can used to describe junk but ” exquisite”  seems to be the right fit for this design.

Categories: Logos Tags: ,

Country Home

June 5, 2012 Leave a comment
Privet House Company

Privet House Company

I noticed this display in Target and it not just classy, sheik, and modern. It really has a home, antique feel. It’s so simple the there is focus on the images / items that can be bought through this house ware line. The old chalkboard drawing feel with the simple illustrations really help present a laid back at home feel. The line drawings with the minimal details help present the form and special relation of the object but table that everything is on is implied by the perspective. I do like the type design with the serif font / display font (Privet) and sans serif (House), it helps contrast the text and not make the label too text heavy.

Public

March 18, 2012 Leave a comment

Went to The Public House and saw this sign in the restaurant. The food is amazing and I hope to got there again!!! AS for the sign I really like the type treatment for this. I am not sure if it is one type face at different weights or two fonts used. I am not sure but it is not over whelming or disconnected. It is a list of streets and the treatments go together but each street is differentiated from each other, it doesn’t read all as one statement. This is a good example of how less is more…